The first Riyadh Season was a landmark event and a huge success — with something for everyone of all ages and genders.

It lasted for months and covered various areas of the city. AlfaOne played a role in the planning, decorations, lighting features, and event spaces during this captivating event including the following three areas:
Winter Wonderland — Containing entertainment, roller coasters, and street food
Boulevard — With several coffee shops, stages, outdoor theaters, and performers from around¬†the world
Almuraba Zone — Containing ‘pop-ups’ and outlets for some of the top restaurants in the world